Lauren Laverne joins BBC Newcastle
LAUREN Laverne, the 6 Music DJ and former member of Sunderland girl band Kenickie, is the new voice of BBC Newcastle.
The radio station announced that she has already recorded the series of jingles that will be used from May 2, when Lauren takes over from the lead singer of ACDC, Brian Johnson, who has been the voice of BBC Newcastle since 2013.
Lauren said: “I am thrilled that BBC Newcastle asked me to be their voice of the station. I have enjoyed listening to Brian’s voice on the station over the last few years and it’s an honour to step into his shoes.
“I hope I have injected some of my own personality into the jingles, and look forward to hearing myself as I drive around the North-East,” added the founder of women’s online magazine The Pool.
BBC Newcastle has been broadcasting since 1971 and is currently the most popular BBC Local Radio station outside of London with a weekly reach of 272,000 listeners.
Regular presenters include Alfie Joey and Charlie Charlton who co-host the breakfast show, as well as Anna Foster, Jon Harle, Helen Richardson and Stephanie Finnon.
Doug Morris, Managing Editor of BBC Newcastle, added: “I am a big fan of Lauren’s work and after she presented our People’s History Of Pop programme, I was delighted when she agreed to bring her voice to BBC Newcastle.
“Brian Johnson has done a great job, but the time is right for him to pass the baton on to Lauren who has brought her unique style and energy to the station.”